Hoodwink (2015)


Deceive predators when delivering goodies through the urban forest with this street-smart hoodie. WindFoil™ softshell fabric blocks nasty drafts and drizzle to get you there in good humour. Big 'n' blue rather than little 'n' red.

    • Three panel merino lined hood.
    • Raglan cut with flat seams for enhanced comfort.
    • Zipped chest pocket for storing shades and tunes.
    • Full-length front zip for temperature control.
    • No hand pockets for clean lines.
    • WhaleTail™ longer back for greater cycling warmth.
    • Made by us in New Zealand.
  • WindFoil™ combines the insulative benefits of a polyester micro-fleece liner with a smooth, highly water resistant, softshell exterior. A totally windproof, yet highly breathable membrane is sandwiched between the inner and outer fabrics providing effective protection in cold, dry conditions.
    • Composition: 100% polyester with PU membrane.
    • 100% windproof.
    • Durable water-repellent (DWR) finish on face fabric.
    • Breathability: 4000gm per sq.m per 24hr.

    Approved clobber for terrorising the city, cruising the highways or café surfing. Unfashion garments combine comfort on the bike with sharp looks for when you hit the pavement.

    ▹ WhaleTail™

    Ground Effect tops are cut with extra length in the back... and in the sleeves too. So when you stretch out in search of the perfect downhill position, neither your shirttail or sleeves will ride-up to expose your back or wrists to the elements.

    ▹ More than Kiwi Made

    Ground Effect clothing is crafted right here in New Zealand. Has been ever since we started back in 1994. Manufacturing locally works for us. We operate a quick-response system - holding minimal stock of any one item, but churning out a few more quick-smart when the pile gets low. The upshot is that we are seldom caught with our shelves empty, so orders get despatched the same day you place them.

    ▹ Weight

    Garment Weight: 410 gm
  •   Draft Dodger Hoodwink Frosty Boy Pushover
    Activity Urban & Tour Urban Mtb & Road Mtb & Road
    Windproofing Full Full Front only None
    Vents 2 at forearm - - -
    Pockets 2 hand pockets Single chest pocket 3 rear pockets plus single at chest Single hip pocket
    Hood No Yes No No
    Hazard! Reflectivity Yes No Yes Yes

    • All Ground Effect clothing enjoys a warm 40ºC machine wash. Try to avoid cold-water detergents and those with bleach, 'oxygen whitener' or fabric softener.
      • The cold-water varieties have little enzymes that are super-charged to brave the cold but can damage technical fabrics and cause skin irritation. 
      • Bleach rots natural fibres like merino, strips the dye, attacks laminates of waterproof fabrics and can also cause skin irritation.
      • Sodium Percarbonate (the main ingredient in oxygen whitener) can make colours run.
      • Fabric softener and stuff containing it like wool wash destroys the water repellent finish on waterproof and water resistant fabrics, and can cause colours to run. 
    • As a rule of thumb, a product that is easy on the planet is also easy on your body. Select a mild plant-based soap like Ecover, Ecostore, Earthwise or Aware.
    • Hand washing is sometimes the only option on tour, but a washing machine rinses more thoroughly and is preferable if you have the choice.
    • Most Ground Effect gear dries super-fast so hanging on the line or drooping over the bedpost is generally the best option. High heat can damage some fabrics so if you do take your threads for a spin, set the device on 'medium' or 'warm' rather than hot. A lap in the dryer is recommended for your rain jacket, after it has dried on the line, as it helps recharge its water repellent finish. 

     


Made by: Ground Effect in New Zealand