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Delivery leading into Xmas is still pretty snappy. Gift Cards are sent instantly by email if you've left your run a bit late. We are around throughout the festive season - excluding weekends and public holidays. We are also closed on Fri 27 Dec and Fri 3 Jan.
No nonsense cycle threads
Weaving along the new Pike29 Memorial Track,
West Coast.
Photo: Odin Woods
Conceived by cycle nuts
Scott and Guy racing for a whisky at the col.
Thomsons Gorge Road, Central Otago.
Photo: Tony Hutcheson
Refined by the Style Police
Erin and Fanta lit up and Sumner bound.
Photo: Dominic Blissett
Hi-performance fabrics
A family adventure in the Ecuadorian Highlands.
Photo: Michael Dammer
Made by us in Aotearoa | New Zealand
Essential pit stop on the Kiwi Beervet 2023, Central Otago.
Photo: Odin Woods
Instant Last Minute Gift
Buy Gift Card
Left your Xmas dash a bit late? Score a Ground Effect Gift Card. It's emailed to you instantly so you can print it out, tuck inside a card and pop in the stocking of that special cycling someone.
Rode to Bethlehem
Wolter Kuiper recounts his Christmas inspired ride, not to Bethlehem or Nazareth, but through the Victorian bush to Mt Jerusalem and beyond.
Kyrgyzstan on Tour and at Speed
Brian Alder follows up guiding an Escape Adventures cycle tour in Kyrgyzstan with a tilt at one of the premier international bikepacking events – the Silk Road Mountain Race.
Whistler Four Corners
